Emily + Steve were ready to purchase a house in Portland, but wait, it was Covid and they were on the opposite side of the country, living in a small town in Maine. Understandably intimated at the thought of buying a home from across the country, I assured them it could be done! Buying a house can be both exciting and stressful, especially when you are doing it from 3,326 miles away. My goal: make it feel like they were actually in Portland. Emily, a Portland native, had a lay of the land. Steve, having visited many times, had a solid understanding of the city. It was up to me to bring Portland to them! A magic combination of personalized video tours, prompt & honest feedback and in-depth market knowledge empowered my out of state buyers to feel informed and in control of their home buying experience. Not only did they succeed in a multiple offer situation, they were in the driver’s seat from start to finish. There’s nothing we can’t do together, albeit low inventory, competition or 3,326 miles in between.
Curious about what a personalized video tour looks like? I’d be happy to share!
Lauren Hurley
Broker | OR
She/Her
After spending a decade climbing the professional ladder of the Marketing industry, Lauren Hurley was in desperate need of vocational inspiration.
So she did what most find daunting, if not impossible. She hopped down, and hunted for change. Fortunately for Lauren, she wouldn’t be starting on the first rung of the ladder that lay ahead.
The daughter of a Broker, real estate had always been part of the conversation. The world of abandoned RMLS sheets, open house signs collected in the pouring rain and a fridge full of leftovers from Brokers Open Houses was all too familiar. So, while she didn’t always know it, Lauren was being trained by her Broker mom. By osmosis, she was learning how to negotiate, how to communicate and best, how to advocate for clients.
While her passion for Portland, homes, history, architecture, design, and working with people had remained constant throughout her life, it took returning to the world of buying and selling homes for Lauren to realize just how perfectly her personal strengths and professional skill set aligned with being a Broker.
Whether it’s negotiating and advocating on behalf of her clients, her vast knowledge of the city’s most idyllic neighborhoods, nooks and crannies, developing stunning and effective marketing campaigns, or consistently going above and beyond the call of duty, Lauren knows that superior client care is the result of perfecting every detail along the way.
The joy she finds in seamlessly and successfully guiding buyers and sellers through one of the most significant emotional and financial decisions of their lives, has Lauren wishing she listened to her mother years ago. (But please don’t tell her that.) When it comes down to it, taking exceptional care of her clients isn’t only what Lauren does best, it’s what she loves to do.
When she’s not meticulously critiquing the usage of serif vs. sans serif font, scarlet vs. crimson hues, or brightness vs. contrast and density, you’ll find Lauren taking Captain Salty the Wheaten Terrier on trails and along rivers around the city, collecting new vinyl records, tinkering with her ‘78 VW Bus, whipping up culinary treasures, or doing her best to imitate Serena on the court.
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