By Julia Robertson, August 5, 2020
By Julia Robertson, August 5, 2020
Portland, OR, 97203
View ListingBefore listing a home, I have a candid conversation with the seller about what it’ll take to get the home sold. We discuss pricing and a listing plan, sometimes weeks before the home will be ready for showings. My client put his trust in me to make it happen. The house needed a deep clean, new carpet, new entry way flooring, fresh paint, and a big landscape clean up. We divided and conquered. Seller agreed to purchase new flooring and paint the interior. I coordinated the install and picked out carpet and vinyl colors. I covered the professional cleaners, landscapers, and decided to take on a full house staging.
All of the above turned out dynamite. The plan was to keep the home available for showings for a week and set a deadline for offers. We had originally planned to price the house closer to $400k, but I could see that by listing it for an agressive price would attract more buyers. Seller agreed to lower the price to $374,900. In one week we had almost 60 showings, 5 offers, an all cash offer, some offers waiving repairs, waiving inspections, and most offers were over $400k. All this and we were in a mid-COVID market. House sold for $430k. This is why you hire a professional to sell your home!
Check out the before and afters of this home. You can see the obvious difference by cleaning, painting, updating flooring, furniture/decor staging, professional lighting and photography. Staging opens the best use of the space.
Thinking about selling? Need a plan? Contact me. Sell with me- I make investments with you, for you!
Julia Robertson | Licensed Broker in Oregon & Washington
541-505-1111 | julia@rebyjulia.com