The #1 Question I Get Asked as a Realtor (And My Honest Answer)

This is hands-down the most common question I get as a realtor:

“So… how’s the market?”

It usually comes up during small talk at a backyard BBQ, in the checkout line, or really anytime someone finds out I’m in real estate. It’s almost always the second question after “What do you do for a living?” And honestly—I get it. It’s such a fair question.

But the real answer? It’s never as simple as “it’s hot” or “it’s slow.”
(Warning: if someone gives you a one-liner answer, you might want to pause and dig deeper…)

So, I thought I’d take a moment to share what I actually think when you ask me how the market is. Because the truth is—it depends. The market shifts based on who you are, what your goals are, and where you are in life.

Let’s Look Back for a Second…

Remember the 2020–2021 market frenzy? Buyers were submitting offer after offer, competing against 15+ others. It wasn’t uncommon to see inspections waived, offers coming in $100K over asking, and buyers covering $25K+ appraisal gaps.

Sure—buyers who locked in at those low interest rates are sitting on gold when it comes to financing. But I’ve also worked with some who’ve had to sell just a year or two later due to life changes. And they’ve definitely felt the sting of what it took to get their foot in the door back then.

The Real Estate Market Isn’t Just One Thing

Think of the market like a farmer’s market (stick with me here):

  • Some people are shopping for produce.

  • Some are selling candles.

  • Others are just strolling to see what’s out there.

So if you ask someone, “How’s the market?” at a farmer’s market, the answer depends—are you buying? Selling? Browsing?

It’s the same in real estate. The market feels totally different depending on your role. That’s why we hear terms like “buyer’s market” or “seller’s market”—because no market is inherently good or bad. It just depends on the opportunities available and who’s stepping into them.

Even within the same category, experiences can vary widely. A first-time buyer using their savings for a down payment is playing a very different game than an empty-nester selling their long-time home and downsizing. Same market, totally different approach.

What I Pay Attention to (Beyond Just Price)

When someone asks me how the market is, here’s what I really look at:

  • Inventory – How many homes are actually available that fit your needs?

  • Days on Market – Are homes flying off the shelf or sitting for weeks?

  • Buyer Demand – Are people showing up to open houses? Making offers?

  • Interest Rates – What impact are they having on affordability and decision-making?

But more than numbers, I think about the real conversations I’m having every day.

Like the couple who didn’t think they could buy this year—until we got creative and made it happen. Or the seller who was nervous their home wasn’t competitive, but with the right prep and pricing, it sold quickly and for a strong price.

So… How Is the Market Right Now?

Here’s what I’ll say:

As of early 2025, the market in Portland (and surrounding areas) is shifting—but not stalling.

  • Well-priced, turn-key homes in desirable locations are still moving quickly—often with multiple offers.

  • Buyers are more intentional and strategic now. (No more wild, FOMO-fueled offers.)

  • Homes that are sitting? Usually those priced with 2021 expectations, where sellers haven’t yet adjusted to today’s more balanced market.

  • Sellers who are prepared, willing to put in a little work to present their home well, and patient with the process—are still winning.

  • There’s real opportunity right now, especially if you’re willing to think creatively about homes that have been sitting a little longer.

But again—it all depends. On your timing. Your budget. Your risk tolerance. Your goals. And what’s happening in your life.

My Real Answer?

When someone asks, “How’s the market?”
I’ll usually respond with: “It depends—what’s got you curious?”

Because I don’t just want to toss out stats and blanket statements. I want to help you understand what the market means for you. And give you real information that actually supports your decision-making.

If you’re even thinking about a move this year—or just curious what your options might look like—let’s talk. No pressure. I’m always happy to be a sounding board, a resource, or a second opinion.

Let’s make the market make sense for you.

Your friend & Realtor,

Sofi

True Value of hiring a Buyers Agent

Picture this: You’ve budgeted diligently, saved for years, and are officially ready to buy your house. Maybe this is your first house, or it could be your next home. Excited about your journey ahead, you start searching for a real estate broker to help you in your home search.  

 

Now look, it’s no secret that everyone has a friend or family member who’s licensed and ready to help you, and they probably find creative ways to remind you of that early and often. Then there’s thousands of other agents open for business that you haven’t met yet, and each one of them would love to grab time with you to discuss your real estate goals and forge a partnership. 

 

Understanding that representation is not free, you make the sound decision to pick a few brokers to interview. And now once again, like so many other parts of your life, you’re in a position where someone is going to do their best to convince you of the value that their services will deliver, the value of their knowledge and experience and [insert a compelling and similar-to-your-situation customer story here] to make you comfortable with picking them over any of the other real estate brokers currently practicing in Portland. 

 

Value gets talked about A LOT in our society. Value this, savings that, act now and you’ll get $$$ back in your pocket! WE SAVE OUR CUSTOMERS [THIS MUCH MONEY] COMPARED TO OUR COMPETITION. Feeling fatigued yet? Yeah me too.. Feel the trust in the room? Yeah me neither. 

 

It’s no wonder that when it comes time to make one of the largest purchases of your life, you feel the need to approach it from a guarded, low trust state of mind. 

 

Lovely. 

 

So you may be asking yourself, truly, what value can a real estate broker give me, and what separates the good from the great from the.. well, everyone else? Let’s unpack that together.

 

When I think of ways to quantify value in a real estate transaction, I like to look at it from the perspective of quantifiable return on investment (you can point your finger at the exact amount of money that was saved), and qualitative return on investment (it’s still there, but harder to pin down an exact number). For the quantitative, we’ll unpack the stages of the home buying journey and address opportunities to negotiate savings along the way. For qualitative, we’ll think through things like time savings and mental/emotional health savings gained through proactive coaching and expectation setting that happens along your buying journey. 

 

First, for the sake of clarity, the Investment that I’m referring to in this blog is the fee you agree to pay your real estate broker. Whether that is a fixed amount, percentage of sale price, or something else entirely that has been mutually agreed upon.

 

Let’s zoom in. 

 

Quantifiable ROI (return on investment)

 

Offer submission and negotiation:

 

  • When drafting your offer, your broker can help you save money by talking with the listing agent about what the Seller’s priorities are other than their bottom line. Maybe they are looking for a shorter/longer escrow period than usual. Possibly offering to allow the Sellers to stay in the home for a few days or a few weeks after close is valuable and important to them. Maybe they really love their refrigerator and are hoping to take that with them, or they’re downsizing and are dreading the idea of having to get rid of the upright piano in the dining room that they can’t take with them. Notice how none of these things are related to the sale price of the home? Knowing these priorities prior to writing your offer can help you submit a strong offer while also keeping money in your pocket by being able to offer a lower purchase price in exchange for these other items. 

 

  • Everything is negotiable in a real estate deal. This includes Seller contributions toward your closing costs and prepaids (ask your lender about these), and even Seller contributions toward your buyer agent commissions. Your broker can help you negotiate these items into your offer, and doing this successfully has the potential to save you tens of thousands of dollars. 

 

Inspection period

 

  • After your offer gets accepted, you will typically have the opportunity to hire a professional inspector to assess your soon to be home and provide you with insights on things that may need to be repaired/replaced/addressed. With this new information in hand, your broker can help you go back to the negotiation table with the Sellers. There are several levers that can be pulled to find a path forward when unknown issues are uncovered, including a reduced sale price, additional Seller contributions toward your closing costs, and even repairs to be completed by the Seller prior to closing on your home purchase. All of these negotiable items must be mutually agreed upon by both the Buyer and the Seller, and having a skilled broker representing you can help you build and communicate a compelling case to get the Seller to agree to some/all of these negotiable items. Once again potentially saving you tens of thousands of dollars. 

 

Appraisal contingency 

 

  • Assuming that you will be taking out a mortgage loan for your home purchase, your lender will, in most cases, require that a third party licenced appraiser prepares an official report validating that the market value of the home you are buying is at least as much as the purchase price you’ve agreed to buy the home for. In some cases, the appraiser determines that the likely market value of your soon to be home is actually less than the current purchase price, leaving you with another negotiation ahead of you. When this happens, there is an opportunity for your broker to help you negotiate a lower purchase price if the Sellers agree to it. A strong broker will once again help you build and communicate a compelling case for why the Sellers should agree, and once again has the opportunity to potentially save you tens of thousands of dollars. 
  • On the flip side of this, if you and your broker were able to negotiate a strong, below market purchase price, you can find yourself in a position where the appraised value is actually higher than your purchase price. This puts you in the position of closing on your home with immediate home equity and can also be considered an added value that your broker helped you secure. 

 

Dang, that’s a lot of opportunities to save tens of thousands of dollars. 

 

Let’s move on to the squishier, less quantifiable value of hiring a high quality broker to guide you through your home buying journey. 

 

Qualitative ROI

 

Home shopping

 

  • Tailored, automated searches. As much as you may love spending time on Zillow or Redfin or whichever home listing site you choose to doom scroll on, your broker can actually set up an automatic search customized to your specific wants and needs and free up a bunch of your time for other things. 

 

  • On the subject of time savings, who likes scheduling and coordinating showings? Not you. Your broker will handle this as well. 

 

  • During showings, your broker can help point out smaller details about the home that may have been missed otherwise. Houses have A TON of things to look at and private showings are commonly described as overwhelming. Finding things during the showing will help you make a more informed and confident decision about how you would like to proceed. Whether for pointing out good or concerning things, having an expert in the room with you will help you know when you’ve found the one, and also know when you haven’t. Some call this peace of mind and that’s worth different amounts to different people. 

 

Escrow

 

  • After you have found your house and have an accepted offer, your broker will help you coordinate inspections and keep track of important deadlines agreed to in your accepted offer. These deadlines are a super important part of your escrow period and can mean the difference between a successful purchase of your dream home or a sale fail where you lose your earnest money deposit – kind of a big swing here of potential outcomes. A high quality broker will have your back every step of the way while also coaching you on what happens next and what to expect. 

 

Post-purchase

 

  • Guess what? A high quality real estate broker does not disappear the second you close on your home purchase. They’re always one text/call/smoke signal away, ready to help direct you to resources when questions come up. 

 

Alright, we’re now at the part of the show where we need to wrap things up! Hopefully this was more informative than it was a ramble. Thanks for spending some time with me either way. If you found this helpful, please let me know! My name is Kyle Gordon, I’m an Oregon Real Estate Broker at Living Room Realty, and my purpose within real estate is to give my clients more value than whatever fee they pay me – so much so that they choose to partner with me again and again, and also feel delighted to recommend me to their friends and family. I recognize that this level of trust and partnership has to be earned rather than given and I’m here for it. 

 

Not sure where to go from here? I offer free buyer consults at a Portland coffee shop near you, or at any of our lovely Living Room Realty offices. We can discuss your real estate goals and map out your journey ahead when you’re ready. In the meantime, check out my blog post that highlights things you should consider when shopping for your home. 

Heart of Kenton Bungalow

1508 N Kilpatrick St

$399,000

2 + bonus bed | 1 bath | 1568 sq. ft.

MLS# 24039034 | Taxes: $3,614 | Lot Size: .10 Acre

1912 Bungalow with a neighborly front porch is nestled just blocks from downtown Kenton. If you’ve always wanted to live in the shadow of Paul Bunyan and Babe, here’s your chance! Convenient for those who prefer public transport with Max and bus lines are close by. The floor plan includes an eat-in kitchen, bonus room upstairs and sunporch.  Outside you’ll find a full lot with a blank slate yard ready for your ideas and projects. This home has been a great rental and most recently fetched $2250 per month, but it is now ready for its next chapter. A great sweat equity home. CM2 Zoning provides lots of use options. Buyer to do their own due diligence on usage.

 

Just Listed | Light and Bright Hawthorne Victorian

LIGHT AND BRIGHT HAWTHORNE VICTORIAN

$549,000

Lovely Victorian in the heart of Hawthorne gets a gold medal for flow and natural light. Open floor plan with a generous sized living room and a wood burning fireplace. The built in bench makes the kitchen the perfect central hub. Putting the flex in flexible spaces, this home has an exterior entrance to the primary bed and bath for an opportunity to Airbnb, separate it off as a home office or whatever your heart desires. Tuck under garage and driveway for off street parking and bike storage. New carpet, new lighting and fresh paint throughout. Coveted Sunnyside Environmental School and close in SE location! Fully fenced yard for your pup.

 

Open House | Saturday Feb 19th from 12 – 2 | Sunday Feb 20th from 11-1

 

2 bed | 2 bath | 1720 sq. ft.
MLS# 22011413 | Taxes: $4629.88

 

 

 

 

 

 

 

 

 

 

 

 

Find more photos here.

What’s up with Cosmetic Fixers?

 

What’s up with cosmetic fixers? What are they? What’s the difference between a “fixer” and a “cosmetic fixer”? Here is a quick guide to cosmetic fixers. I’ll answer these questions and talk a bit about how buying one could be the best way to get into a busy market and what to look for.

What are they?

First, let me explain what I mean by a “cosmetic fixer”. These are homes that structurally and mechanically are in good shape but look outdated, dirty, or generally unattractive. Cosmetic fixers can be condos, townhouses, single-family or multi-family homes.

What’s the difference between a “fixer” and a “cosmetic fixer”?

In short, a fixer is a property that needs A LOT of work and may not even be livable (lacking heat, missing flooring, open walls, mold/mildew, etc). They are priced significantly under the average price for a similar property in the same area that is “move-in ready”. Fixers often require cash to purchase the home as lenders may not provide financing for them. A cosmetic fixer is a home that has “good bones” meaning its main systems are functioning well and it’s livable, but it may need a deep clean and some minor t0 significant updates to the cosmetics. Cosmetic updates might include things like carpet, paint, countertops, cabinetry, fixtures, tile, and the list goes on… It can also generally be financed as well because while it may need a deep clean and updating it is still in liveable condition.

What to look for

If you’re looking for a cosmetic fixer, you will need to look past a home’s popcorn ceilings, chipping vinyl floors, or dirty, threadbare carpeting and take a good look at the functional aspects of the home. The structural components of the home, like the roof, gutters, siding, windows, and doors should be in generally good to average condition. The mechanical components of the home, like the furnace, ac, plumbing, electrical panel, and ventilation should also be in good to average condition. Your realtor can point out things to take note of and share their experiences, but you should always rely on the expertise of a home inspector and/or trusted contractors to verify the condition.

Is a cosmetic fixer right for my budget?

Whether you are a first-time buyer looking to get into the market, someone looking to buy a second home, or an experienced investor, there are some things to consider first. Mainly, does your budget allow you to make the needed repairs? If you’re getting a loan to buy the house, you’ll want to look at the funds you have available after your downpayment and closing costs. Do you have enough money to make the repairs you want to do? How big is the home?

If you only have enough to cover new paint, some new hardware for cabinets, and an appliance or two, maybe a “light” cosmetic fixer or a more modest-sized home is best. If you have enough cash to replace all the cabinetry, re-do the bathrooms, replace light fixtures and flooring, you’ll have more options.

A way to stretch your budget as a first-time buyer, or someone who intends to live in the home as they fix it up, is to prioritize your repairs. Decide what needs fixing or replacing before you move in, what items you can do in the first year, and what things you can live with for a few years while you save up for the next project. Does the carpet need replacing or does the asbestos popcorn ceiling need to be removed? You might decide to do these items before you move all your stuff in and live with the 1970s kitchen for a while. If you go this route, keep in mind that you’ll also have regular home maintenance things to budget for as well. You may be saving for a new bathroom, but don’t forget to put a few dollars away to re-caulk and touch up paint the exterior next fall or to have your ac and furnace serviced regularly.

Is buying a cosmetic fixer right for me?

Well, if you’ve read this far, I think it could be! Deciding to buy a cosmetic fixer means that you have the vision for what a home could be with some TLC. It also means that you’re committing to a bit of a project. Cosmetic fixers can work for many types of buyers. Maybe you’re handy, you like a DIY project and plan to live in the home as you fix it up. Or maybe you’re planning to hire someone to do all the updates right away so you can move in and enjoy the freshly updated space. You might have an eye for design and see a cosmetic fixer as an opportunity to choose your own finishes and make a space your own vs buying something in great shape that doesn’t match your style. Maybe you see it as an investment opportunity and plan to fix it up to be more desirable to more people and sell it for a profit. Whatever your plan is, cosmetic fixers can be a good option for lots of buyers!

 

If you’re ready to start shopping for a cosmetic fixer in Portland or the surrounding areas, give me a call. I’ll happily show you homes with potential that just need a little TLC. I love a design project and can discuss how to meet your goals and make a place your own.

Thinking Outside the Box

In this crazy market, with single family homes garnering hoards of offers, thinking outside the box might be a strategy to get you into a home.  Condos aren’t for everyone, but if it might be a fit for you, maybe step outside of your comfort zone and consider what condo living might be like.  Oftentimes, they are in very walkable areas with amenities nearby.  Not all condos are in big towers either.  Some are townhouses or cottages.  Leave the craziness behind and get cozy in a condo. If you would like some help narrowing down your search to areas you would like, or if you have a condo you’d like to sell. I’m happy to help.

Veronica Powell

503.936.3475

Veronica@LivingRoomRE.com

Just Listed | 443 SE 46th Ave | $489,000

Just Listed

Updated Creston-Kenilworth Bungalow

4437 SE 46th Ave Portland OR 97206

 

Updated bungalow with the classic white picket fence. Main floor has a fireplace, dining room with cedar accent walls, bed/bath and updated eat-in kitchen.  Upstairs is a wonderful large bedroom with bonus space for desk/crafts/nursery etc.   Basement has a fully finished living space, bedroom and workshop/laundry room.  Slider in dining room provides great light and easy access to enjoy the hot tub. In summer you will love the mature landscaping and deck. Ample detached garage for cars or projects.

 

3 bed | 1 bath | 2128 sq. ft.
MLS# 21597782 | Taxes: $4166.33 | Lot Size: .11 Acre

 

 

 

 

 

 

 

 

 

 

Here is the yard in summer!